Your brand is one of the single most important pieces of your business. It’s the “x factor” that sets you apart from competitors, communicates your company values, translates your products’ voice, and lets your customers see themselves as part of your brand family. Help your marketing team infuse their work …
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Augmented reality, the latest digital marketing experience, continues to grow and shape the field of digital marketing. Not to be confused with virtual reality, which by contrast replaces the real world with a simulated one, augmented reality provides a view of the real world in real-time overlaid with useful information …
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Thought leadership can elevate your brand, ward off damage caused by negative customer reviews, and save you from the appearance of being “behind the times.” The majority of customers seeking a new business partner or service provider turn to the internet for advice. Even in inherently “non-digital” industries, the average …
Posted In: Blog
Just because you curate an awesome blog doesn’t mean you necessarily want to be the next great American novelist. Or even if you do, your blog content may not be fodder for your debut. But that doesn’t make one style of writing more illustrious than the other. Business writing and …
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Madplum Creative is a digital agency based outside San Francisco. We are a collective of artists, designers, dreamers, and problem solvers dedicated to creating inspiring encounters between people and the world around them. We view consumption as an opportunity to give, and receive, thoughtfully. Through artisanal design, passionate storytelling, and …
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