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whyMadplum Creative

Madplum is more than a marketing agency.
We are a collective of artists, designers, dreamers, and problem solvers dedicated to creating inspiring encounters between people and the world around them. Through artisanal design, passionate storytelling and dedication to re-inventing the process, we use our craft to amplify products, ideas and companies we believe carry the power to improve the human experience.

Recent Projects

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View Mad Plum Creative Work View Mad Plum Creative Work Maverick Collective
View Mad Plum Creative Work View Mad Plum Creative Work Promise Organic
View Mad Plum Creative Work View Mad Plum Creative Work Ion At Home for Sally Beauty
View Mad Plum Creative Work View Mad Plum Creative Work Beauty Incubator Group
View Mad Plum Creative Work View Mad Plum Creative Work Nourish Organic
View Mad Plum Creative Work View Mad Plum Creative Work Laughing Giraffe
View Mad Plum Creative Work View Mad Plum Creative Work SB Architects
View Mad Plum Creative Work View Mad Plum Creative Work South Bay Construction

ourBelief

Don’t just make it. Make it amazing, authentic and completely unforgettable. Whether delivering a picture, a gift or a social post, we believe that every touch point a brand delivers should be intelligent and meaningful. For us, giving isn’t just an idea. It’s at the heart of everything we do.

What We Do

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Strategy

  • Research
  • Brand Positioning
  • Content Strategy
  • Digital Strategy
  • Naming Systems

Identity

  • Visual Systems
  • Brand Guidelines
  • Content Development
  • Business Systems
  • Social media

Experience

  • Web / Mobile
  • Retail / E-commerce
  • augmented Reality
  • Print / Packaging
  • Trade show

theGood Word

March 7, 2017

How To: The Customer Lifetime Value Formula and How to Calculate ROI

Businesses need to invest a lot of money into marketing if they want to attract and retain customers. Marketers need to work to keep the customers engaged and entertained by posting regular content and analyzing their behavior and preferences relative to the brand and products. Not all customers offer equal ...

March 3, 2017

2017 Digital Advertising Trends: Be Prepared With This 10 Point Checklist

Most traditional marketing techniques have become less effective in today’s world because of the widespread use of information technology. Prospective customers no longer rely on magazine, newspaper, or television ads to gain information about new products and services. They search online and have access to comprehensive reviews, discounts, sales, informative ...

March 2, 2017

Top 5 Email Marketing Tips Every Marketer Needs to Memorize

Email marketing is one of the oldest digital marketing techniques and many still consider it the most effective. A properly planned and executed email marketing campaign can generate leads, retain customer interest, lead to conversions, and improve brand loyalty and visibility. Emails are a personal form of communication and they ...

March 1, 2017

Free and Simple 2017 10 Point SEO Audit and Strategy Checklist Every Marketer Needs

Brands and marketers use SEO to make their websites more visible on search engines. Their goal through this strategy is to find a place at the top of the search engine results page and stay there. This isn’t easy because the market is highly competitive and mobile. Even if you ...