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whyMadplum Creative

Madplum is more than a marketing agency.
We are a collective of artists, designers, dreamers, and problem solvers dedicated to creating inspiring encounters between people and the world around them. Through artisanal design, passionate storytelling and dedication to re-inventing the process, we use our craft to amplify products, ideas and companies we believe carry the power to improve the human experience.

Recent Projects

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View Mad Plum Creative Work View Mad Plum Creative Work TCA Architects
View Mad Plum Creative Work View Mad Plum Creative Work Maverick Collective
View Mad Plum Creative Work View Mad Plum Creative Work Promise Organic
View Mad Plum Creative Work View Mad Plum Creative Work Ion At Home for Sally Beauty
View Mad Plum Creative Work View Mad Plum Creative Work Beauty Incubator Group
View Mad Plum Creative Work View Mad Plum Creative Work Nourish Organic
View Mad Plum Creative Work View Mad Plum Creative Work Laughing Giraffe
View Mad Plum Creative Work View Mad Plum Creative Work SB Architects
View Mad Plum Creative Work View Mad Plum Creative Work South Bay Construction
View Mad Plum Creative Work View Mad Plum Creative Work Punto Destino

ourBelief

Don’t just make it. Make it amazing, authentic and completely unforgettable. Whether delivering a picture, a gift or a social post, we believe that every touch point a brand delivers should be intelligent and meaningful. For us, giving isn’t just an idea. It’s at the heart of everything we do.

What We Do

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Strategy

  • Research
  • Brand Positioning
  • Content Strategy
  • Digital Strategy
  • Naming Systems

Identity

  • Visual Systems
  • Brand Guidelines
  • Content Development
  • Business Systems
  • Social media

Experience

  • Web / Mobile
  • Retail / E-commerce
  • augmented Reality
  • Print / Packaging
  • Trade show

theGood Word

February 20, 2017

8 Step Guide to Setting Up Google Analytics Tracking

Modern marketing is mobile and fluid. Campaigns need to be upgraded and optimized regularly in order to keep up with market conditions and customer expectations. New products and marketing techniques are introduced into the marketplace every day. Search engines optimize and update their algorithms regularly, and the rules of marketing ...

February 16, 2017

Top 15 Must Track KPI’s for 2017

Analysis and performance monitoring is one of the most important aspects of digital marketing campaigns. There is discussion deep and wide these days about collecting data and forcing your organization to be decision makers driven by data. But where do you start? Too often we see brands who are eager ...

May 2, 2016

How Video Storytelling is Key to Digital Marketing

As more and more people come to rely on their tablets, cell phones and computers for both entertainment and work purposes, design branding in the form of video marketing has become a key component in the art of digital marketing. In fact, recent studies have shown that many brand marketers ...

April 13, 2016

Fresh Packaging Catapults Promise Organic to Launch Exclusively with CVS

Like any good first impression, product branding strategy communicates the core value proposition of your product and sets the tone for your brand. Everything, including your packaging materials (from eco-friendly to ultra-luxurious), your typography and colors (sleek lines versus soft colors or a bold palette), and the images you choose, ...